Real properties. Real revenue. Real numbers.

Every result on this page comes from a real client in Kerala. No projections, no estimates — just what actually happened.

100%
Client retention rate
57x
Highest ROAS achieved
+55%
Avg. revenue increase
3 mo
Avg. time to first results
The Planet Munnar Resort
Hill Resort · Munnar

The Planet Munnar Resort

Hill Resort · Munnar · 15 rooms · Client for 10 months

Social MediaShort Video ContentPaid AdsUGC & Testimonials

The Situation Before ITM

The Planet Munnar Resort was entirely dependent on OTA platforms and travel agents for every booking. With just 813 Instagram followers and no digital activities of any kind, the property was invisible to direct travellers. Despite being a well-run resort, audiences simply didn’t know it existed — and 20–25% of every booking was disappearing in OTA commissions.

  • 100% OTA & travel agent dependent
  • Less than 20% direct bookings
  • 813 Instagram followers — virtually no reach
  • Occupancy below 40% in off-peak periods
  • 20–25% commission loss on every OTA booking
  • Zero digital marketing activities

Before we met Inn Trust Media we were completely dependent on OTA and travel agent bookings — losing 20–25% commission and most of the time 60% of our rooms were vacant. After working with them we see a massive transformation. We are now one of the top 5 resorts in Munnar with 30,000 followers, and we have guests who return again and again.

Renji Paul, Owner — The Planet Munnar Resort, Suryanelli

Results Delivered

Paid Ads ROAS15x
Occupancy rate85%
Direct booking share65%
Revenue growth+50%
Instagram followers30,000+
Client since2025

What We Did

01Property visit + complete brief collection + USP discovery
02Built Instagram from 813 → 30k followers with short-form video content
03Launched Meta & Google Ads targeting travel-intent audiences
04Built direct booking funnel — shifted guests away from OTA
05Systematic review generation → one of top 5 resorts in Munnar
Kondai Lip Backwater Heritage Resort
Heritage Backwater Resort · Alappuzha

Kondai Lip Backwater Heritage Resort

Heritage Resort · Alappuzha · 17 rooms · Client for 7 months

Paid AdsRepositioningOTA OptimizationSocial Media

The Situation Before ITM

Kondai Lip had a unique advantage — a 100-year-old heritage property on the backwaters — but no one knew about it. The property’s location made guests hesitant to book, and without strong digital marketing, it relied on seasonal OTA traffic that barely covered costs. The untapped heritage narrative was the hidden USP no one was telling.

  • 70%+ OTA dependent — 20% commission per booking
  • Occupancy ~50% — lots of empty rooms
  • Guests reluctant due to off-centre Alappuzha location
  • Heritage story of 100-year-old property untold
  • Low social media engagement — not ranked on local searches

The main challenge we faced was our location — guests were reluctant to stay here since it’s not in proper Alappuzha. Inn Trust Media first identified our untapped activities and the heritage story of our 100-year-old property. After making changes based on their suggestions, our market position completely changed and we now see consistent direct bookings.

Ken Sunny, Owner — Kondai Lip Backwater Heritage Resort, Alappuzha

Results Delivered

Paid Ads ROAS57x
Occupancy rate75%
Direct booking share65%
Revenue growth+60%
Market positionTransformed
Client since2025

What We Did

01USP discovery — uncovered the 100-year heritage narrative + unique activities
02Repositioned location as a feature ("off the tourist trail") not a drawback
03Launched Meta Ads targeting heritage-travel and backwater audiences
04OTA listing optimisation — new copy, photo strategy, review generation
05Built direct booking flow — reduced OTA dependency by 35%+
Lake and Leaf Resort
Nature Resort · Munnar

Lake and Leaf Resort

Nature Resort · Munnar · 10 rooms · Built digital presence from zero

USP DiscoveryPaid AdsSocial MediaFull Brand Build

The Situation Before ITM

Lake and Leaf came to Inn Trust Media with virtually no digital presence — no Facebook page, no Instagram, no established brand. They needed everything built from scratch: a digital identity, a social following, and a marketing engine that could fill rooms. This was a zero-to-one challenge.

  • No Facebook page, no Instagram — zero social presence
  • Occupancy ~20% — heavily under-utilised
  • No digital marketing of any kind
  • Property USP not identified or communicated
  • Entirely dependent on word of mouth and walk-ins

When we approached Inn Trust Media, we had very limited digital presence. They marketed our property from scratch — created our Facebook page, Instagram account, and everything. That’s when we realised every property has its own hidden USP — they find it and market it. Right now we are very happy working with them and receiving a lot of enquiries every day.

Juhair, Owner — Lake and Leaf Resort, Chinnakkanal, Munnar

Results Delivered

Paid Ads ROAS10x
Occupancy rate45%
Direct booking share55%
Time to first booking3 months
Digital presence builtZero → Full
Daily enquiriesConsistent

What We Did

01Property visit, complete brief, and USP discovery session
02Built Facebook & Instagram from zero — content strategy & posting
03Created brand positioning and property narrative from scratch
04Launched paid ads — first bookings within 3 months
05Established daily enquiry flow from direct channels

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